Tools & Analytics
The age of data has led to an important shift in experiential marketing. Data-driven XM means bigger impact, greater efficiencies and optimized performance. At Proof Experiences, our unparalleled access to data and our 20-year history in research & analytics help us create custom measurement plans that inform your decisions and measure your objectives. We quantify business impact through a series of passive, active and impact tools that include a mix of data resources for pre-, during and post-campaign metrics. And we benchmark by industry and event type to ensure the results are specific to YOUR business. Finally, we double down with custom tracking and reporting software that eliminates the guesswork and quantifies your results. We do it all because we know our clients want proof, not promises.