An Event Professional’s Thoughts on COP28

COP28

An Event Professional’s Thoughts on COP28 Kelly PowerDecember 14, 2023 COP28 wrapped earlier this week. It is the annual formal meeting of the United Nations Climate Change Conferences (UNCCC) to negotiate and agree on collective action to tackle global climate change.  This year was the largest of its kind.  Ever.   The 2023 gathering hosted almost 200 […]

Dialing Up Experiences at Your Events

Kelly and Natalie speaking onstage

Dialing Up Experiences at Your Events Kelly Power, Natalie CiaralloAugust 23, 2023 This past week we were invited to speak on stage at the Candian Meetings + Events Expo – the largest running tradeshow and conference for meeting and event professionals in Canada. Our topic: Dialing up experiences at your events!  Here is a recap: […]

Proof Experiences @ Event Marketer Summit: 5 Key Event Industry Trends

Proof Experiences @ Event Marketer Summit: 5 Key Event Industry Trends Madison Holton, Natalie CiaralloMay 23, 2023 The Event Marketer Summit brings together B2B and B2C event marketing professionals from across North America. This month, we headed to Las Vegas to bring you the key trends bubbling up for 2023 and beyond. 1. Empathetic Innovation […]

New Year = New Optimism (Yes Optimism!)

A person working at a desk in front of a computer monitor

New Year = New Optimism (Yes Optimism!) Mary Beth DenomyJanuary 26, 2022 New Year = New Optimism (Yes Optimism!) for Live & Virtual Events Covid complicated almost everyone’s holiday plans, however we are looking forward to the year ahead. Dare we say, even optimistic?! We can already see exciting emerging trends for 2022. Whether you […]

2022 Event Planning – What Associations And Marketers Need To Know

A calendar sitting on a table

2022 Event Planning – What Associations And Marketers Need To Know Kelly PowerNovember 19, 2021 This week, conference experts Kelly Power and Natalie Ciarallo spoke to CSAE (Canadian Society of Association Executives) members and shared best practices for 2022 Event Planning. Why are we talking about HYBRID events? ​ It’s the question and topic we […]

To Holiday or not to Holiday?

A hand holding a sparkler

To Holiday or not to Holiday? Laura RashidSeptember 17, 2021 As the holiday season approaches, many marketers are thinking about whether or not to engage their target audience with a live or hybrid branded experience. It’s a big decision given the last year and half has shown us the difficulty in planning during uncertain times. […]

Conferences & Events – Is the Future Really Hybrid?

a group of women attending a p Vx Live virtual event

Conferences & Events – Is the Future Really Hybrid? Mary Beth DenomyJuly 15, 2021 P.Vx Live Event Highlights Part of the Proof Experiences P.Vx Live series of informative and interactive events, “Live, Virtual, Hybrid! Planning the Future of Conferences” brought together top event experts to share what they are seeing now…and where they think we […]

The Future is “Hybrid”

A woman waving at a laptop screen

The Future is “Hybrid” Mary Beth DenomyJanuary 20, 2021 Engaging Events that Deliver for Both the Virtual & In-Person Participant We all miss meeting people in-person at live conferences and events. But before we can get back to “normal” (is normal ever coming back? that’s another blog topic!), the immediate future of events is “hybrid”. […]